eSource Agents - 2007 Top 100 Individual Real Estate Agents Ranked by Web Visibility

View the 2007 List by Clicking Here!

Search Phrase

We used a broad based search phrase {city name} real estate where {city name} was replaced by the targeted city name. The search phrase is the most commonly used broad based term related to real estate searches. The search is performed using Google's Ad testing server so that searches are performed within the geographical region defined by the search phrase. Where the results returned were outside of the area we added the state name after the city name to narrow the search. Click here for an example of Sacramento Real Estate

Sites - Search Engine results

The top 6 search engine result pages (SERPS) are included in the study. We publish only the domain. We chose the top 6 because they generally appear above the fold. {See eye trace studies}

ONLY Individual Realtors and small teams were included.
We included 480 unique results (websites) in this study. For individual Realtor websites, each was categorized according to the web developer that created the site (If the web development company specializes in real estate then that company is named, if not we categorize it as a custom site. Custom meaning web pages developed by professional web developers that do not specialize in real estate websites or by individuals/amateur web developers) Other sites were categorized based on the type of site. Categories included Online Newspapers & Classifieds (Craigslist), National Portals like Realestate.yahoo.com, homegain.com and realtor.com.

OTHER Criteria
Our final weghted index is based on a number of factors such as population and search volume, boomtown index from Inc. Magazine, SEO Score, Ranking on Google, The age of the website, total number of backlins reported by Google and Alexa, and several other factors. Each factor was given a weight and all factors were combined to give a final score between 0 and 1, 1 being the highest possible index.

David Freitas, Web Marketing Director

916-216-9282   david@eSourceAgent.com

http://mabi.eSourceAgent.com

Unexpected Benefit to Real Estate Crash

(Gold River, Calif.)  The plunging value of the dollar and the downturn in the U.S. economy has a silver lining for real estate agents in resort areas.  International investors are now putting their powerful currency to work, buying up resort properties.

Based on the wave of overseas buyers now investing in the U.S. real estate market, eSourceAgent has launched the USA Host campaign, a marketing program to give local real estate agents access to international markets.

“Real estate agents in the United States have an unbelievable opportunity to capture the global market,” according Mark Sprenger, President of eSourceAgent.  Sprenger specializes in online marketing for real estate agents and says the devaluation of the dollar has given U.S. agents a chance to capture a new stream of revenue.

“It’s never been easier for real estate agents to reach global buyers through online marketing solutions and eSource Agent, a Google Qualified Company, has the knowledge and buying power to build a marketing bridge,” said Sprenger.

The USA Host campaign will provide agents in exclusive territories with international advertising through online channels.  They’ll also benefit from dozens of hours each month devoted to international WebPR and search engine optimization.  USA Host’s will also have access to an integrated IDX solution and an integrated CRM to handle leads. 

“This whole package approach is part of eSourceAgent’s philosophy of not only helping real estate professionals generate leads but understanding how to handle them as well,” said Sprenger.

The USA Host program will launch in February, 2008.

eSourceAgent, headquartered in Gold River, California, is one of Sacramento’s only companies specializing in online search marketing.  eSourceAgent is recognized at a company level as experts in Google AdWord Advertising, with a prestigious Google Company Qualified Certification.  Founded in August, 2005, eSource Marketing employees have decades of experience in software development and marketing.  mabi.eSourceAgent.com

Sacramento Area Marketing Firm Granted Rare Certification

(Gold River, Calif.)  In the competitive field of internet marketing, a Sacramento area company now has an edge.  Google recently awarded eSourceMarketing a rare and prestigious certification as a Google AdWords Professional Qualified Company, one of only 94 such

The Google AdWords Professional Qualified Company certification is the highest standard in online AdWords marketing.  “We’re extremely proud of this certification. It represents thousands of hours working to leverage Google’s system to help real estate agents effectively advertise online,” said Mark Sprenger, President of eSource Marketing. 

eSource Marketing works with real estate agents to focus and target their online advertising dollars through Google AdWords searches, the sponsored results on a Google search page.  Sophisticated technology developed exclusively for eSource Marketing has allowed the company’s clients to make the most of their advertising investment.  “Our clients have had tremendous success because of it,” said Sprenger.

However, eSource Marketing is more than just an AdWords consultancy.  Their marketing professionals offer a full range of services including search engine optimization, website and micro site development and advertising and web-based public relations outreach.  “We have the in-house knowledge to take control of a project from development to long-term maintenance.”

Sprenger, leads a staff with several individually qualified Google AdWords Professionals, including himself.  Those individual qualifications plus a consistent level of advertising are necessary before Google will identify a company as a Professional Qualified Company.

eSource Marketing, headquartered in Gold River, California, is one of Sacramento’s only companies specializing in online search marketing. Founded in March, 2006, eSource Marketing employees have decades of experience in software development and marketing.  www.eSourceMarketing.com